Competitive strategy and performance in Southern Ghana
Year of publication: |
2014
|
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Authors: | Parnell, John A. ; Spillan, John E. ; Mensah, Edwin C. |
Published in: |
International journal of management & enterprise development : IJMED. - Olney, Bucks. : Inderscience, ISSN 1468-4330, ZDB-ID 2141643-6. - Vol. 13.2014, 2, p. 109-129
|
Subject: | business | strategy | marketing | performance | formation | management | functions | function | organisation | Southern Ghana | Ghana | Strategisches Management | Strategic management | Marketingmanagement | Marketing management | Wettbewerbsstrategie | Competitive strategy | Unternehmenserfolg | Firm performance |
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