Competitor orientation and the evolution of business markets
Year of publication: |
2014
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Authors: | Bendle, Neil ; Vandenbosch, Mark B. |
Published in: |
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0732-2399, ZDB-ID 883054-X. - Vol. 33.2014, 6, p. 781-795
|
Subject: | evolutionary game theory | competitor orientation | chicken | prisoners' dilemma | battle of the sexes | behavioral economics | analytical model | Evolutionsökonomik | Evolutionary economics | Gefangenendilemma | Prisoner's dilemma | Verhaltensökonomik | Behavioral economics | Evolutionäre Spieltheorie | Evolutionary game theory | Spieltheorie | Game theory |
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