Complicating Choice
Year of publication: |
2014
|
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Authors: | Schrift, Rom Y. |
Other Persons: | Netzer, Oded (contributor) ; Kivetz, Ran (contributor) |
Publisher: |
[2014]: [S.l.] : SSRN |
Subject: | Marktforschung | Market research | Kognition | Cognition | Konsumentenverhalten | Consumer behaviour | Präferenztheorie | Theory of preferences | Entscheidung unter Unsicherheit | Decision under uncertainty |
Extent: | 1 Online-Ressource (20 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: Journal of Marketing Research, Vol. 48, No. 2, pp. 308-326, 2011 Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments 2011 erstellt |
Source: | ECONIS - Online Catalogue of the ZBW |
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