Computergestützte Produkt-Entscheidungs-Ansätze bei Weichmachern
Year of publication: |
1990
|
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Authors: | Bechter, Clemens |
Subject: | Marketingmanagement | Expertensystem | Weichmacher | Marketing | Chemische Industrie |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
Extent: | VI, 245 S. : graph. Darst. |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
Thesis: | St. Gallen, Hochschule für Wirtschafts-, Rechts- und Sozialwissenschaften, Diss., 1990 |
Source: |
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Expert systems in strategic market management
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Jucken, Herbert, (1990)
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