Computers: the marketing laboratory
Martin Kenneth Starr
| Year of publication: |
1965
|
|---|---|
| Authors: | Starr, Martin Kenneth |
| Published in: |
Models, measurement and marketing : a special project of the Market Research Council. - Englewood Cliffs, NJ : Prentice-Hall. - 1965, p. 57-81
|
| Subject: | Absatztechnik | Elektronik |
| Type of publication: | Article |
|---|---|
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002881912