Conjoint analysis in entrepreneurship research : end of the road or a bridge to the future?
Year of publication: |
2019
|
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Authors: | Wood, Matthew S. ; Mitchell, J. Robert |
Published in: |
Reflections and extensions on key papers of the first twenty-five years of advances. - Bingley, UK : Emerald Publishing, ISBN 978-1-78756-436-7. - 2019, p. 199-217
|
Subject: | Conjoint analysis | Entrepreneurship | Cognition | Judgments | Decisions | Experiments | Entrepreneurship approach | Conjoint-Analyse | Entscheidung | Decision |
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