Extent: | VI, 437 S. graph. Darst. |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Aufsatzsammlung ; Sammelwerk ; Collection of articles of several authors |
Language: | English |
Notes: | Enth. 16 Beitr. - Literaturangaben |
ISBN: | 3-540-66526-9 |
Classification: | Marketing ; Methoden und Techniken der Betriebswirtschaft |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001402990