Connecting the customer to the supply chain : proposition of a conceptual framework
Justine Marty, Blandine Ageron
| Year of publication: |
2024
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|---|---|
| Authors: | Marty, Justine ; Ageron, Blandine |
| Published in: |
European journal of international management : EJIM. - Genève : Inderscience, ISSN 1751-6765, ZDB-ID 2316652-6. - Vol. 22.2024, 1, p. 1-30
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| Subject: | customer engagement | integration methods | supply chain management | sustainability | systematic literature review | Lieferkette | Supply chain | Beziehungsmarketing | Relationship marketing | Bibliometrie | Bibliometrics | Kundenintegration | Customer integration | Lieferantenmanagement | Supplier relationship management |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/EJIM.2024.135231 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014513931