Connections between Customer Relationship Management and Market Orientation
Year of publication: |
2012
|
---|---|
Authors: | Frejková, Daniela ; Chalupský, Vladimír |
Published in: |
Acta Universitatis Bohemiae Meridionales. - Ekonomická Fakulta, ISSN 2336-4297. - Vol. 15.2012, 1, p. 55-64
|
Publisher: |
Ekonomická Fakulta |
Subject: | Customer Relationship Management | CRM | Market Orientation | Aeronautics |
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