Consequences of cruise line involvement : a comparison of first-time and repeat passengers
Year of publication: |
2017
|
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Authors: | Chua, Bee-Lia ; Lee, Sanghyeop ; Han, Heesup |
Published in: |
International journal of contemporary hospitality management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-6119, ZDB-ID 1161434-1. - Vol. 29.2017, 6, p. 1658-1683
|
Subject: | Involvement | Perceived price | Customer loyalty | Affective satisfaction | Cruise line | Previous experience | Kreuzfahrt | Cruise | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Urlaubsverhalten | Holiday behaviour | Dienstleistungsqualität | Service quality |
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