Is being conservative at home whilst taking risks abroad a suitable competitive strategy? : the case of Spanish family firms internationalizing to Mexico
Year of publication: |
2020
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Authors: | Castillo-Apraiz, Julen ; Arzubiaga, Unai ; Palma-Ruiz, Jesús Manuel |
Published in: |
Entrepreneurship and family business vitality : surviving and flourishing in the long term. - Cham, Switzerland : Springer, ISBN 3-030-15525-0. - 2020, p. 257-268
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Subject: | Family firm | Competitive strategy | Exploitation | Exploration | Internationalization | Familienunternehmen | Family business | Wettbewerbsstrategie | Mexiko | Mexico | Spanien | Spain | Globalisierung | Globalization | Internationaler Markteintritt | International market entry | Strategisches Management | Strategic management | Internationale Geschäftsbeziehungen | International business | Multinationales Unternehmen | Transnational corporation |
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