Consideration sets and competitive marketing
Year of publication: |
2011
|
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Authors: | Eliaz, Kfir ; Spiegler, Ran |
Published in: |
The review of economic studies. - Oxford : Oxford Univ. Press, ISSN 0034-6527, ZDB-ID 209928-7. - Vol. 78.2011, 1, p. 235-262
|
Subject: | Wettbewerb | Competition | Marketing | Manipulation | Konsumentenverhalten | Consumer behaviour | Unvollkommene Information | Incomplete information | Verhaltensökonomik | Behavioral economics | Theorie | Theory |
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