Consumer animosity in the global value chain : the effect of international production shifts on willingness to purchase hybrid products
Charles A. Funk, Jonathan D. Arthurs, Len J. Treviño and Jeff Joireman
| Year of publication: |
2010
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|---|---|
| Authors: | Funk, Charles A. ; Arthurs, Jonathan D. ; Treviño, Len J. ; Joireman, Jeff |
| Published in: |
Journal of international business studies : JIBS ; an official journal of the Academy of International Business. - Basingstoke, Hampshire : Palgrave Macmillan, ISSN 0047-2506, ZDB-ID 410609-X. - Vol. 41.2010, 4, p. 639-651
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| Subject: | Multinationales Unternehmen | Transnational corporation | Produktmanagement | Product management | Ursprungsregeln | Rules of origin | Konsumentenverhalten | Consumer behaviour | Strukturgleichungsmodell | Structural equation model | USA | United States |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003982427