CONSUMER ATTITUDE TOWARD CHARGE CARDS IN THE FOOD DISTRIBUTION INDUSTRY
Presents results of a consumer attitude survey in Dallas, Texas area and found convenience the most important advantage of charge cards and the most important fear-overspending.
Year of publication: |
1972
|
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Authors: | Sporleder, Thomas L. |
Published in: |
Journal of Food Distribution Research. - Food Distribution Research Society - FDRS. - Vol. 03.1972, 1
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Publisher: |
Food Distribution Research Society - FDRS |
Keywords: | Consumer/Household Economics |
Saved in:
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