Consumer attitude towards shopping malls in Sub-Saharan Africa : an exploration of the "new" retail format in Ghana
Year of publication: |
2012
|
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Authors: | Hinson, Robert ; Anning-Dorson, Thomas ; Kastner, Adelaide A. N. A. |
Published in: |
African journal of business and economic research : AJBER. - London : Adonis & Abbey, ISSN 1750-4554, ZDB-ID 2260653-1. - Vol. 7.2012, 2/3, p. 97-134
|
Subject: | Shopping Malls | Mall Visitation Motivation (MVM) | Store Selection Attributes (SSA) | Consumer behavior | Ghana | Konsumentenverhalten | Consumer behaviour | Einkaufszentrum | Shopping center |
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