Consumer decision making and aging : current knowledge and future directions
Year of publication: |
2009
|
---|---|
Authors: | Yoon, Carolyn ; Cole, Catherine A. ; Lee, Michelle P. |
Published in: |
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology. - Hoboken, NJ : Wiley, ISSN 1057-7408, ZDB-ID 1109529-5. - Vol. 19.2009, 1, p. 2-16
|
Subject: | Konsumentenverhalten | Consumer behaviour | Ältere Menschen | Elderly people | Entscheidung | Decision | Sozialpsychologie | Social psychology |
-
Other customer age : exploring customer age-difference related CCI
Nicholls, Richard, (2015)
-
Senioren als Zielgruppe des Handels
Rößing, André, (2008)
-
Engaging the customer : the opposing forces of regulatory nonfit versus fit
Lee, Angela Y., (2009)
- More ...
-
Limitations to the deficit attenuation hypothesis : aging and decision making
Healey, M. Karl, (2009)
-
Consumer decision making and aging : a commentary from a public policy/marketing perspective
Goldberg, Marvin E., (2009)
-
An integration of perspectives on aging and consumer decision making
Cole, Catherine A., (2009)
- More ...