Consumer goals and the service encounter : evaluating goal importance and the moderating effect of goal progress on satisfaction formation
Year of publication: |
2010
|
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Authors: | Noone, Breffni M. ; Mattila, Anna S. |
Published in: |
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education. - Thousand Oaks, Calif. : Sage, ISSN 1096-3480, ZDB-ID 2415089-7. - Vol. 34.2010, 2, p. 247-268
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Subject: | Gastronomie | Restaurant industry | Dienstleistungsmanagement | Service management | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction |
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