Consumer perceived risk by online purchasing : the experiences in Hungary
Year of publication: |
2020
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Authors: | Balogh, Zita ; Mészáros, Katalin |
Published in: |
Naše gospodarstvo : NG. - Warsaw : Sciendo, ISSN 2385-8052, ZDB-ID 2197674-0. - Vol. 66.2020, 3, p. 14-21
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Subject: | perceived risk | perceived risk types | online shopping | consumers' purchasing behaviour | exploratory factor analysis | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Risiko | Risk | Ungarn | Hungary | Risikopräferenz | Risk attitude |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Other identifiers: | 10.2478/ngoe-2020-0014 [DOI] hdl:10419/290473 [Handle] |
Classification: | c38 ; G32 - Financing Policy; Capital and Ownership Structure ; M31 - Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
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