Consumer preferences and policy implications for the green car market
Year of publication: |
2016
|
---|---|
Authors: | Chowdhury, Mahzabin ; Salam, Khan ; Tay, Richard |
Published in: |
Marketing intelligence & planning. - Bingley : Emerald Group Publishing Limited, ISSN 0263-4503, ZDB-ID 83207-8. - Vol. 34.2016, 6, p. 810-827
|
Subject: | Green issues | Automotive industry | Market share | Conjoint analysis | Motor industry | Kfz-Industrie | Kfz-Markt | Automotive market | Conjoint-Analyse | Konsumentenverhalten | Consumer behaviour | Kraftfahrzeug | Motor vehicle | Marktanteil | Öko-Marketing | Green marketing |
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