Consumer's scepticism of wine awards : a study of consumers' use of wine awards
Year of publication: |
March 2017
|
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Authors: | Neuninger, Rosemarie ; Mather, Damien ; Duncan, Tara |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 35.2017, p. 98-105
|
Subject: | Wine awards | Decision-making theory | Wine purchase behaviour | Consumer behaviour | Wein | Wine | Konsumentenverhalten | Weinbau | Wine industry | Weinhandel | Wine trade | Australien | Australia | Preisverleihung | Award |
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