Consumer sentiment and buying intentions revisited : a comparison of predictive usefulness
Year of publication: |
1986
|
---|---|
Authors: | Kamakura, Wagner A. |
Other Persons: | Gessner, Guy (contributor) |
Published in: |
Journal of economic psychology : research in economic psychology and behavioral economics. - Amsterdam [u.a.] : Elsevier, ISSN 0167-4870, ZDB-ID 865181-4. - Vol. 7.1986, 2, p. 197-220
|
Subject: | Konsumentenverhalten | Consumer behaviour |
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