Consumer shopping value : an investigation of shopping trip value, in-store shopping value and retail format
Year of publication: |
2012
|
---|---|
Authors: | Davis, Lizhu ; Hodges, Nancy |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 19.2012, 2, p. 229-239
|
Subject: | Kundenwert | Customer value | Kaufmotiv | Consumer motivation | Warenhaus | Department store | USA | United States |
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