Consumer socialization agents for young children : an exploratory study
Year of publication: |
2001
|
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Authors: | North, Ernest J. ; Poggio, Brenda |
Published in: |
South African journal of economic and management sciences. - Pretoria : [Verlag nicht ermittelbar], ISSN 1015-8812, ZDB-ID 1495819-3. - Vol. 4.2001, 2, p. 274-285
|
Subject: | Verbraucher | Consumers | Marktsegmentierung | Market segmentation | Zielgruppe | Target group | Jugendliche | Youth | Südafrika | South Africa |
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