Consumer spending self-control effectiveness and outcome elaboration prompts
Year of publication: |
2012
|
---|---|
Authors: | Haws, Kelly L. ; Bearden, William O. ; Nenkov, Gergana Y. |
Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 40.2012, 5, p. 695-710
|
Subject: | Privater Konsum | Private consumption | Kontrolle | Control | Persönlichkeitspsychologie | Personality psychology | Kreditkarte | Credit card |
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