Consumer value co-creation in a hybrid commerce service-delivery system
Lih-Bin Oh and Hock-Hai Teo
| Year of publication: |
2010
|
|---|---|
| Authors: | Oh, Lih-bin ; Teo, Hock-hai |
| Published in: |
International journal of electronic commerce : IJEC. - Philadelphia, Pa. : Routledge, Taylor & Francis Group, ISSN 1086-4415, ZDB-ID 1402660-0. - Vol. 14.2009/10, 3, p. 35-62
|
| Subject: | Einzelhandel | Retail trade | Vertriebsweg | Distribution channel | Entscheidung | Decision | Online-Handel | Online retailing | Kundenwert | Customer value | Experiment |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003965115