Consumering and marketing management
[von] Norman Kangun; Keith K. Cox; James Higginbotham and John Burton
| Year of publication: |
1975
|
|---|---|
| Authors: | Kangun, Norman ; Cox, Keith K. ; Higginbotham, James |
| Other Persons: | Burton, John (contributor) |
| Published in: |
Journal of marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 0022-2429, ZDB-ID 218318-3. - Vol. 39.1975, 2p3-10
|
| Subject: | Absatz | Verbraucherschutz | Betriebsleiter | Vereinigte Staaten |
| Type of publication: | Article |
|---|---|
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002182616