Consumerism : search for the consumer interest
Edited by David A. Aaker & George S. Day
| Year of publication: |
1978 ; 3. ed
|
|---|---|
| Other Persons: | Aaker, David A. (ed.) ; Day, George S. (contributor) |
| Publisher: |
New York [u.a.] : Free Press [u.a.] |
| Subject: | Verbraucherpolitik | Verbraucherorganisation | USA | Konsumentenverhalten | Consumer behaviour | Verbraucherschutz | Consumer protection |
| Published items: |
1 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | VIII, 504 S 8° |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Enthält Aufsätze |
| ISBN: | 0-02-900050-5 ; 0-02-900040-8 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000049882