Consuming as a family : modes of intergenerational influence on young adults
Year of publication: |
2010
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Authors: | Mittal, Banwari ; Stafford, Marla Royne |
Published in: |
Journal of consumer behaviour : an international research review. - Chichester : Wiley, ISSN 1472-0817, ZDB-ID 2194377-1. - Vol. 9.2010, 4, p. 239-257
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Subject: | Jugendliche | Youth | Konsumentenverhalten | Consumer behaviour | Familiensoziologie | Sociology of the family | Sozialisation | Socialization | Kundenanalyse | Customer analysis |
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