Content is key to non-profit digital media strategy
Year of publication: |
2023
|
---|---|
Authors: | Sánchez-Torné, Isadora ; Caro-González, Francisco Javier ; Pérez-Suárez, Macarena |
Published in: |
International review on public and non-profit marketing. - Berlin : Springer, ISSN 1865-1992, ZDB-ID 2423129-0. - Vol. 20.2023, 4, p. 927-945
|
Subject: | Content | Digital media | Environment | Journalism | Non-profit | Nonprofit-Organisation | Nonprofit organization | Digitale Medien | Online-Marketing | Internet marketing | Mediensektor | Media industries | Social Web | Social web | Marketingmanagement | Marketing management |
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