Contributions of marketing research to the development of substitutive commodities
Peter Hammann and Werner Lohrberg
| Year of publication: |
1976
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|---|---|
| Authors: | Hammann, Peter ; Lohrberg, Werner |
| Published in: |
ITCC review / International Technical Cooperation Centre, Association of Engineers and Architects in Israel, the Engineers Institute. - Tel Aviv, ISSN 0047-1216, ZDB-ID 186039-2. - Vol. 5.1976, 4, p. 30-42
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| Subject: | Marktforschung | Verbrauchstheorie |
| Type of publication: | Article |
|---|---|
| Notes: | Bibliogr. S. 42 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002642065