Corporate blogging today : usage and characteristics
Year of publication: |
2010
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Authors: | Brecht, Franziska ; Cudreasova, Anastacia ; Zhou, Jing |
Published in: |
Sustainable e-business management : 16th Americas Conference on Information Systems, AMCIS 2010, SIGeBIZ track, Lima, Peru, August 12 - 15, 2010 ; selected papers. - Berlin : Springer, ISBN 3-642-15140-X. - 2010, p. 87-99
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Subject: | Web 2.0-Technologien | Web 2.0 technologies | Öffentlichkeitsarbeit | Public relations | Social Web | Social web |
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