Corporate Citizenship: Cultural Antecedents and Business Benefits
| Year of publication: |
1999
|
|---|---|
| Authors: | Maignan, Isabelle ; Ferrell, O.C. ; Hult, G.Tomas M. |
| Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 11878654. - Vol. 27.1999, 4, p. 455-469
|