Corporate principles as a strategic management tool
Year of publication: |
2005
|
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Authors: | Dornscheidt, Werner M. |
Published in: |
Trade show management : planning, implementing and controlling of trade shows, conventions and events. - Wiesbaden : Gabler, ISBN 3-409-14333-5. - 2005, p. 303-312
|
Subject: | Strategisches Management | Strategic management |
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