Corporate reputation based theory of choice between organic, hybrid and inorganic growth strategies
Year of publication: |
2014
|
---|---|
Authors: | Agnihotri, Arpita |
Published in: |
Corporate communications : an international journal. - Bingley : Emerald Publishing Limited, ISSN 1356-3289, ZDB-ID 1334346-4. - Vol. 19.2014, 3, p. 247-259
|
Subject: | Strategy | Strategic management | Strategisches Management | Firmenimage | Corporate reputation | Theorie | Theory |
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