Corporate social responsibility and marketing channel coordination
Year of publication: |
2012
|
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Authors: | Goering, Gregory E. |
Published in: |
Research in economics : an international review of economics. - Amsterdam [u.a.] : Elsevier Science, ISSN 1090-9443, ZDB-ID 1379004-3. - Vol. 66.2012, 2, p. 142-148
|
Subject: | Corporate social responsibility | Bilateral monopoly | Channel coordination | Corporate Social Responsibility | Vertriebsweg | Distribution channel | Monopol | Monopoly | Koordination | Coordination |
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