Corporate strategic communication : a general social and economic theory
Richard Stanton
| Year of publication: |
[2017]
|
|---|---|
| Authors: | Stanton, Richard |
| Publisher: |
London : Palgrave Macmillan Education |
| Subject: | Öffentlichkeitsarbeit | Public relations | Strategie | Strategy | Wettbewerbsvorteil | Competitive advantage |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | xiv, 209 Seiten 24 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook |
| Language: | English |
| Notes: | Includes bibliographical references and index |
| ISBN: | 978-1-137-54407-0 ; 1-137-54407-4 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011570333