Country differences concerning sales organization and salesperson antecedents of sales unit effectiveness
Year of publication: |
2011
|
---|---|
Authors: | Piercy, Nigel ; Low, George S. ; Cravens, David W. |
Published in: |
Journal of world business : JWB. - Greenwich, Conn. [u.a.] : JAI Press, ISSN 1090-9516, ZDB-ID 1382307-3. - Vol. 46.2011, 1, p. 104-115
|
Subject: | Außendienst | Field sales force | B-to-B-Marketing | Business-to-business marketing | Effizienz | Efficiency | Vergleich | Comparison | Welt | World |
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