Covid-19 and marketing research in Italy : contributions to theories, methods, and practices
guest editors: Eleonora Di Maria, Marco Galvagno, Giuseppe Pedeliento & Michele Simoni
| Year of publication: |
[2021]
|
|---|---|
| Other Persons: | Di Maria, Eleonora (ed.) ; Galvagno, Marco (ed.) ; Pedeliento, Giuseppe (ed.) ; Simoni, Michele (ed.) |
| Publisher: |
Cham : Springer Nature Switzerland AG |
| Subject: | Italien | Italy | Coronavirus | Marktforschung | Market research |
| Extent: | 1 Online-Ressource (Seite 297-440) Illustrationen |
|---|---|
| Series: | Italian journal of marketing : ITJM. - Cham : Springer Nature Switzerland AG, ISSN 2662-3331, ZDB-ID 3011000-2. - Vol. volume 2021, issue 4 (December 2021) |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012662308