Crafting an environment to foster integration in new product teams
Year of publication: |
2008
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Authors: | Im, Subin ; Nakata, Cheryl |
Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 6226917. - Vol. 25.2008, 3, p. 164-173
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