Creating meaning in marketing education : contrasting faculty, practitioner, and student definitions of meaning
Neil A. Granitz and Deborah Brown McCabe
| Year of publication: |
2006
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| Authors: | Granitz, Neil A. ; Brown McCabe, Deborah |
| Published in: |
Journal of the Academy of Business Education : JABE. - Philadelphia, Pa : ABE, ISSN 1528-0721, ZDB-ID 25011777. - Vol. 7.2006, 1, p. 63-82
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| Type of publication: | Article |
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| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10009889207