Creating superior customer value in the now economy
Art Weinstein
| Year of publication: |
2020
|
|---|---|
| Authors: | Weinstein, Art |
| Published in: |
Journal of creating value. - London : Sage Publishing, ISSN 2454-213X, ZDB-ID 2822183-7. - Vol. 6.2020, 1, p. 20-33
|
| Subject: | Customer value | now economy | speed | millennials | relationship marketing | Kundenwert | Beziehungsmarketing | Relationship marketing |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/2394964319898962 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014580390