Creation and promotion of branded tourism products : analysis of selected issues
Year of publication: |
2021
|
---|---|
Authors: | Szostak, Daniel |
Published in: |
European research studies. - Piraeus : [Verlag nicht ermittelbar], ISSN 1108-2976, ZDB-ID 2479315-2. - Vol. 24.2021, 4B, p. 148-154
|
Subject: | Promotion | branded tourism products | local tourism policy | Tourismus | Tourism | Markenführung | Brand management | Tourismuspolitik | Tourism policy | Tourismuswirtschaft | Tourism industry | Tourismusmarketing | Tourism marketing | Markenimage | Brand image |
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