Critical determinants of box office success for the Malaysian film industry
Year of publication: |
2021
|
---|---|
Authors: | Luqman Alhakim bin Sheikh Ghazali ; Rafikul Islam |
Published in: |
International journal of business and systems research : IJBSR. - Genève : Inderscience Enterprises, ISSN 1751-2018, ZDB-ID 2435974-9. - Vol. 15.2021, 4, p. 491-509
|
Subject: | business | box office success factors | Malaysian films | local film industry | film genre | film rating | Malaysia | Filmwirtschaft | Film industry | Film |
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