Cross-cultural business behavior : marketing, negotiating and managing across cultures
Richard R. Gesteland
| Year of publication: |
1997 ; 1. ed., 2. impression
|
|---|---|
| Authors: | Gesteland, Richard R. |
| Publisher: |
Copenhagen : Handelshøjskolens Forlag |
| Subject: | Management | Multinationales Unternehmen | Transnational corporation | Kultur | Culture | Welt | World |
| Extent: | 241 S |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references (p. [236]-241) |
| ISBN: | 87-16-13333-1 |
| Classification: | Kulturelle Aspekte von Wirtschaft und Arbeitswelt |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014268095