Cross-cultural consumption : global markets, local realities
edited by David Howes
| Year of publication: |
1996
|
|---|---|
| Other Persons: | Howes, David (contributor) |
| Publisher: |
London : Routledge |
| Subject: | Konsumentenverhalten | Consumer behaviour | Kultur | Culture | Konsumgüter | Consumer goods |
| Description of contents: |
What does an American refrigerator mean in the Solomon Islands?Cross-Cultural Consumption is a fascinating guide to the cultural implications of the globalization of a consumer society
Table of Contents [gbv.de]
|
| Extent: | Online-Ressource (x, 214 p) ill |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references (p. 195-208) and index Electronic reproduction; Available via World Wide Web |
| ISBN: | 0-203-43778-0 ; 0-415-13888-4 ; 0-415-13889-2 ; 978-0-415-13888-8 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011826264