Cross-Cultural Differences of Price-Perceived Quality Relationships
| Year of publication: |
2007
|
|---|---|
| Authors: | Jo, Myung-Soo ; Sarigollu, Emine |
| Published in: |
Journal of international consumer marketing. - Philadelphia, Pa. : Taylor & Francis Group, ISSN 0896-1530, ZDB-ID 1080285x. - Vol. 19.2007, 4, p. 59-74
|