Crowdsourcing ideas using product prototypes : the joint effect of prototype enhancement and the product design goal on idea novelty
Year of publication: |
2022
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Authors: | Althuizen, Niek ; Chen, Bo |
Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Hanover, Md. : INFORMS, ISSN 1526-5501, ZDB-ID 2023019-9. - Vol. 68.2022, 4, p. 3008-3025
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Subject: | creative cognition theory | design goal | level of enhancement | new product development | product prototype | Produktentwicklung | New product development | Produktgestaltung | Product design | Kreativität | Creativity | Innovation | Innovationsmanagement | Innovation management | Kognition | Cognition | Crowdsourcing |
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