CSR advertisements: a legitimacy tool?
Year of publication: |
2010
|
---|---|
Authors: | Farache, Francisca ; Perks, Keith J. |
Published in: |
Corporate communications : an international journal. - Bingley : Emerald Publishing Limited, ISSN 1356-3289, ZDB-ID 1334346-4. - Vol. 15.2010, 3, p. 235-248
|
Subject: | Chevron Corporation | Banco Real <São Paulo> | Öffentlichkeitsarbeit | Public relations | Werbung | Advertising | Corporate Social Responsibility | Corporate social responsibility | Brasilien | Brazil | Großbritannien | United Kingdom |
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