Cultures Within National Cultures: International Marketing Within the Domestic Marketing Environment
Year of publication: |
2016
|
---|---|
Authors: | Tantawy, Rasha Y ; George, Babu P |
Published in: |
Economic Review: Journal of Economics and Business. - Tuzla : University of Tuzla, Faculty of Economics, ISSN 1512-8962. - Vol. 14.2016, 1, p. 26-34
|
Publisher: |
Tuzla : University of Tuzla, Faculty of Economics |
Subject: | globalization | multicultural environment | culture patterns | consumption behavior | marketing | developing countries |
Type of publication: | Article |
---|---|
Type of publication (narrower categories): | Article |
Language: | English |
Other identifiers: | 1667007165 [GVK] hdl:10419/193855 [Handle] RePEc:tuz:journl:v:14:y:2016:i:1:p:26-34 [RePEc] |
Classification: | G32 - Financing Policy; Capital and Ownership Structure |
Source: |
-
Tantawy, Rasha Y., (2016)
-
A marketing scheme for making money off innocent people: A user's manual
Basu, Kaushik, (2009)
-
Auboin, Marc, (2016)
- More ...
-
EL CONSUMO COMO FORMA DE VIDA: EL TURISMO Y LA EPISTEMOLOGĂA DE LA EXPERIENCIA
George, Babu P, (2014)
-
RAMANATHAN, Krishnakumar, (2016)
-
Cruise Crimes: Economic-Legal Issues and Current Debates
Panko, Thomas R, (2009)
- More ...