Customer concentration and target price accuracy
Year of publication: |
2023
|
---|---|
Authors: | Yun, Mu Shu ; Cheng, Lee-Young ; Zhao, Yan |
Published in: |
Review of quantitative finance and accounting. - Dordrecht [u.a.] : Springer, ISSN 1573-7179, ZDB-ID 2009625-2. - Vol. 61.2023, 3, p. 995-1028
|
Subject: | Customer concentration | Switching costs | Target price bias | Wechselverhalten | Switching behaviour | Unternehmenskonzentration | Market concentration | Beziehungsmarketing | Relationship marketing | Systematischer Fehler | Bias | Konsumentenverhalten | Consumer behaviour | Theorie | Theory | Preisdifferenzierung | Price discrimination | Zielgruppe | Target group |
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